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September 21, 2026

ANavigator Weekly Amazon Digest — Week 38

Amazon confirmed the dates for Prime Big Deal Days this week, tightened the packaging rules on bundles, and rolled out a new way of displaying quantity across product listings. There's

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September 17, 2026

Amazon Ads Just Opened a Door Into ChatGPT. Here Is What That Actually Means for Brands.

For years, Amazon actively blocked AI platforms - ChatGPT, Claude, Gemini - from accessing its retail ecosystem. On September 10, 2026, that position shifted. Amazon Ads announced a partnership with

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September 15, 2026

Prime Big Deal Days Is October 6-7. Here Is What Brands Need to Know Before the Event Starts.

Amazon confirmed the dates on September 14: Prime Big Deal Days returns October 6-7, 2026 — two days of exclusive deals for Prime members kicking off the fall and holiday

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September 14, 2026

ANavigator Weekly Amazon Digest – Week 37

Amazon made several changes this week that touch on how ads are billed, who can sell without added insurance risk, and how businesses buy on the platform. The biggest story

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September 10, 2026

Prime Big Deal Days Deal Deadline Extended to September 22. Here Is What to Do Before the Window Closes.

Amazon just extended the deal sourcing window for Prime Big Deal Days to September 22, 2026, giving sellers a few extra days to submit promotions for the event that kicks

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September 9, 2026

Amazon Is Now Rewarding Good Customer Service With AHR Points. Here Is What FBM Sellers Need to Know.

Account Health Rating has always been a defensive metric - a score that penalizes violations and rewards clean policy compliance. As of September 4, 2026, Amazon added an offensive dimension

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