Blog

July 2, 2026

Amazon’s REC Update Turns Display Ads Into Conversations. Here Is What Changed on June 22.

Amazon Ads published a significant update to Responsive eCommerce Creative on June 22, 2026. Most brands running DSP will skim the announcement. The ones paying close attention will recognize that

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June 30, 2026

Amazon Is Retiring the Legacy Sponsored Brands Product Collection API. Here Is Your Migration Timeline.

If your team, agency, or software relies on the Amazon Ads API to create Sponsored Brands ads, a deprecation clock has started. The legacy Product Collection ad type is being

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June 29, 2026

ANavigator Weekly Amazon Digest — Week 26

Week 26 brought nine updates across ads, vendor analytics, promotions, marketplace regulation, and catalog management. Here is everything that moved this week. 📌 Contents: Amazon May Be Testing a New

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June 24, 2026

Amazon Buy Again & Save Launches July 23. Here Is What It Means for Your Margins on Repeat Purchases.

Amazon is about to change how repeat purchases work for consumable brands — and it is happening without asking sellers for permission. On July 23, 2026, Amazon launches Buy Again

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June 23, 2026

ANavigator Weekly Amazon Digest — Week 25

  Week 25 brought nine updates across listings, fulfillment, advertising, and platform tools. Several of them have hard deadlines in the next few weeks, so this is not a slow

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June 19, 2026

Amazon Is Taking Control of Handling Times on June 29. Here Is What Seller-Fulfilled Brands Need to Do Now.

Starting June 29, 2026, Amazon is enforcing a new requirement for every seller-fulfilled SKU in the US: your stated handling time must accurately reflect how fast you actually ship. If

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